At Aztera Marketing in Wellington we specialises in providing an affordable website design and build service for small and medium sized businesses (SMBs). Design & content for SEO & AI Search.
Read some of our key questions to learn more about our service, approach and how we can help your business.
Digital Marketing Services & AI | Wellington
How AI is emerging and changing traditional digital marketing activities
At Aztera Marketing in Wellington, this is one of our specialty areas. Using smart digital marketing tactics in the new AI era, to assist with brand awareness and bringing in new leads.
So, for your business, are you focusing on using the opportunity that AI brings?
As a business owner, are you effectively managing your Google Ads campaigns, and getting optimal results from your campaigns. Over the last 12 months there have been many significant changes in Google Ads. If you are a small and medium sized business and are managing your own Google Ads, it’s important you are keeping abreast of these changes. Not all Google Recommendations are appropriate for small and medium sized business.
For many small and medium sized businesses their digital marketing tactics play a key part with getting more leads without needing to pay an extensive amount in ppc campaigns.
Here are 12 Key tips to keep in mind for your digital marketing:
https://www.aztera.co.nz/wp-content/uploads/2023/02/Lead-gen-600-x-600.png600600Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2026-04-26 15:21:282026-06-02 16:11:30Getting the best out of your Digital Marketing | Wellington based
Aztera Marketing provides digital marketing services to small and medium sized businesses. We talk about the options for smaller sized businesses that are often operating on tighter promotional budgets. This is intended to help a range of businesses from sole traders through to trades businesses and professional services.
At Aztera Marketing in Wellington, we provide quality and affordable websites for small and large sized businesses. One of our specialty areas is the design and build of small business websites. Learn more about how we can help your business and a range of small business website FAQs.
https://www.aztera.co.nz/wp-content/uploads/2025/02/ADS-Website-Design-Feature-Image.jpg6001030Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2026-04-14 14:00:212026-05-11 13:55:12Experts in Small Business Websites | Wellington based
With Google Ads there are two are highly integrated and key components, both equally impacting on your campaign performance. These are your Google Ads set up and your Landing page.
Your Landing page is the key element when it comes to driving online conversions. The Conversion action, in essence, of getting a prospective client to call you or complete an online enquiry form, is a direct result of the quality, appeal, and relevance of your landing page.
Read the 7 key considerations for optimising your Google Ads Landing Page.
https://www.aztera.co.nz/wp-content/uploads/2023/02/Landing-Page-600-x-600.jpg600600Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2026-02-09 11:44:512026-05-31 19:18:59Improving Your Google Ads Results – Your Landing Pages
If you are paying for a monthly SEO service, it’s worth taking a moment to ask a simple question: do you actually know what you are actually getting? Is it clearly communicated to you with regular monthly reporting, or are you wondering about what you actually get?
https://www.aztera.co.nz/wp-content/uploads/2023/03/SEO-Services.webp600600Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2026-01-22 14:20:412026-06-02 18:08:45Do you know what you’re actually getting with a monthly SEO service?
When new clients approach me, they often have some questions regarding our SEO and related AI services and the benefit for their business. Here’s some Q&A of ones often asked. Includes, What’s the difference between SEO, AEO, & GEO, What is included in SEO? What are Local SEO services? Do you need to pay for it each month? Who needs SEO and AI related services?
https://www.aztera.co.nz/wp-content/uploads/2025/12/AI-SEO-Services-Wellington.jpg600900Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2025-12-16 13:20:462026-05-20 22:44:28Let’s Talk SEO Services for Businesses
For small and medium sized businesses good website design can significantly impact on the success of your business. Read all about ‘what is good website design’ and the top 7 design elements to keep in mind to improve the performance of your website. All part of our full website design and build service for small and medium sized businesses.
https://www.aztera.co.nz/wp-content/uploads/2025/02/Fi-website-design-2.jpg9301000Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2025-02-18 16:10:472026-06-03 01:26:29Key elements of good website design
Most of us know that good website design is key to the success of your business. For many small and medium sized businesses, your website is one of your most important assets. It needs to present your business as being professional and reliable. It needs to build ‘trust’ right from the very first impression. Most importantly, good website design significantly impacts on its ability to generate new leads and attract those sought-after new client enquiries. Read our 10 Key reasons why good design is so important:
https://www.aztera.co.nz/wp-content/uploads/2025/02/Aztera-good-web-design-feature.jpg600800Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2025-02-12 17:42:182026-06-03 00:06:09Why good website design is so important – 10 Key Reasons
Read about the key points to keep in mind with your SEO and improving your Google search rankings. Key points include your on-page content, keywords, meta tags, and heading text. SEO is key for businesses, to improve their online presence and search results.
If you are a Tradie or have your own trades business, one of your main challenges will be the marketing of your business. Whether you are a builder, electrician, plumber or any other trades business, marketing is a necessary part of your business.
Are you getting the results you want with your Google Ads?
When clients talk to me about my Google Ads campaign management services, they are often considering the benefit of outsourcing this. They usually are struggling with 5 key aspects. Campaign performance, ‘budget waste’, their expertise, landing page performance, time to manage their campaigns.
https://www.aztera.co.nz/wp-content/uploads/2023/03/Outsourcing.webp600600Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2023-03-21 15:43:512024-10-25 16:56:18Is it Time to Outsource Your Google Ads?
From my years of being a marketing, I find many businesses just focus on getting more leads. And not on their ‘lead conversions’. Effective marketing isn’t just about generating more leads – that is part of it. But equally importantly, it’s about improving your conversion rate. Learn 3 key tips to focus on.
https://www.aztera.co.nz/wp-content/uploads/2023/02/Lead-gen-600-x-600.webp600600Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2023-02-15 11:33:412026-05-11 13:15:14Do you need more leads… Or simply better conversions
As a business owner, when you are looking at your monthly results, you may occasionally think:
– my website should be getting me better results’; or
– my website is looking a bit out of date’; or
– is there some cost-effective marketing out there that could work better for me?’
For many businesses some simple tweaks to their existing website may significantly improve their leads and conversions.
When you are deciding on your website design, keep in mind that it really is like a store’s shop window. Within 10 seconds (or less) from landing on your website, customers will make the decision to continue to browse, or to exit and look at another website. Read our 7 key elements for good website design.
https://www.aztera.co.nz/wp-content/uploads/2025/02/Fi-website-design-2.jpg9301000Kathryn Schimanskihttps://www.aztera.co.nz/wp-content/uploads/2025/06/Aztera-NEW-logo-2025-V7-1.pngKathryn Schimanski2020-09-15 17:54:462026-05-11 14:52:53Website Design – Its Role With Getting New Leads
You may think website navigation is a standard and simple thing to do for all businesses. If you have a standard 10 page website with just the standard page topics, then it really is straightforward, e.g. Home, About Us, Our Services, Contact Us etc.
However, if you are selling a range of products and/or services, and have a number of category headings, a lot more thought should go into your website navigation. Learn more…
Experts in Website Design & Build for SMEs | Wellington
in Website Design, Website Design and BuildAt Aztera Marketing in Wellington we specialises in providing an affordable website design and build service for small and medium sized businesses (SMBs). Design & content for SEO & AI Search.
Read some of our key questions to learn more about our service, approach and how we can help your business.
Digital Marketing Services & AI | Wellington & NZ
in Digital Marketing, Digital Marketing ServicesDigital Marketing Services & AI | Wellington
How AI is emerging and changing traditional digital marketing activities
At Aztera Marketing in Wellington, this is one of our specialty areas. Using smart digital marketing tactics in the new AI era, to assist with brand awareness and bringing in new leads.
So, for your business, are you focusing on using the opportunity that AI brings?
Google Ads Campaign Management in 2026 | Wellington & NZ
in Digital Marketing, Google AdsAs a business owner, are you effectively managing your Google Ads campaigns, and getting optimal results from your campaigns. Over the last 12 months there have been many significant changes in Google Ads. If you are a small and medium sized business and are managing your own Google Ads, it’s important you are keeping abreast of these changes. Not all Google Recommendations are appropriate for small and medium sized business.
Getting the best out of your Digital Marketing | Wellington based
in Digital MarketingFor many small and medium sized businesses their digital marketing tactics play a key part with getting more leads without needing to pay an extensive amount in ppc campaigns.
Here are 12 Key tips to keep in mind for your digital marketing:
Digital Marketing Services for Small Businesses | Wellington & NZ
in Digital MarketingAztera Marketing provides digital marketing services to small and medium sized businesses. We talk about the options for smaller sized businesses that are often operating on tighter promotional budgets. This is intended to help a range of businesses from sole traders through to trades businesses and professional services.
Experts in Small Business Websites | Wellington based
in Small Business WebsitesAt Aztera Marketing in Wellington, we provide quality and affordable websites for small and large sized businesses. One of our specialty areas is the design and build of small business websites. Learn more about how we can help your business and a range of small business website FAQs.
Improving Your Google Ads Results – Your Landing Pages
in Digital Marketing, Google AdsWith Google Ads there are two are highly integrated and key components, both equally impacting on your campaign performance. These are your Google Ads set up and your Landing page.
Your Landing page is the key element when it comes to driving online conversions. The Conversion action, in essence, of getting a prospective client to call you or complete an online enquiry form, is a direct result of the quality, appeal, and relevance of your landing page.
Read the 7 key considerations for optimising your Google Ads Landing Page.
Do you know what you’re actually getting with a monthly SEO service?
in Marketing Services, Search Engine Optimisation, SEO Services Wellington, Website PerformanceIf you are paying for a monthly SEO service, it’s worth taking a moment to ask a simple question: do you actually know what you are actually getting? Is it clearly communicated to you with regular monthly reporting, or are you wondering about what you actually get?
Let’s Talk SEO Services for Businesses
in Search Engine Optimisation, SEO Services WellingtonWhen new clients approach me, they often have some questions regarding our SEO and related AI services and the benefit for their business. Here’s some Q&A of ones often asked. Includes, What’s the difference between SEO, AEO, & GEO, What is included in SEO? What are Local SEO services? Do you need to pay for it each month? Who needs SEO and AI related services?
Key elements of good website design
in Website DesignFor small and medium sized businesses good website design can significantly impact on the success of your business. Read all about ‘what is good website design’ and the top 7 design elements to keep in mind to improve the performance of your website. All part of our full website design and build service for small and medium sized businesses.
Why good website design is so important – 10 Key Reasons
in Website DesignMost of us know that good website design is key to the success of your business. For many small and medium sized businesses, your website is one of your most important assets. It needs to present your business as being professional and reliable. It needs to build ‘trust’ right from the very first impression. Most importantly, good website design significantly impacts on its ability to generate new leads and attract those sought-after new client enquiries. Read our 10 Key reasons why good design is so important:
Use Search Engine Optimisation (SEO) to Improve Google Rankings
in Search Engine Optimisation, SEO Services Wellington, Website PerformanceRead about the key points to keep in mind with your SEO and improving your Google search rankings. Key points include your on-page content, keywords, meta tags, and heading text. SEO is key for businesses, to improve their online presence and search results.
Digital Marketing for Tradies
in Digital Marketing, Trades MarketingIf you are a Tradie or have your own trades business, one of your main challenges will be the marketing of your business. Whether you are a builder, electrician, plumber or any other trades business, marketing is a necessary part of your business.
Is it Time to Outsource Your Google Ads?
in Google AdsAre you getting the results you want with your Google Ads?
When clients talk to me about my Google Ads campaign management services, they are often considering the benefit of outsourcing this. They usually are struggling with 5 key aspects. Campaign performance, ‘budget waste’, their expertise, landing page performance, time to manage their campaigns.
Do you need more leads… Or simply better conversions
in Digital MarketingFrom my years of being a marketing, I find many businesses just focus on getting more leads. And not on their ‘lead conversions’. Effective marketing isn’t just about generating more leads – that is part of it. But equally importantly, it’s about improving your conversion rate. Learn 3 key tips to focus on.
Want Better Sales & Marketing Results?
in Marketing Planning, Marketing ServicesAs a business owner, when you are looking at your monthly results, you may occasionally think:
– my website should be getting me better results’; or
– my website is looking a bit out of date’; or
– is there some cost-effective marketing out there that could work better for me?’
For many businesses some simple tweaks to their existing website may significantly improve their leads and conversions.
Website Design – Its Role With Getting New Leads
in Website DesignWhen you are deciding on your website design, keep in mind that it really is like a store’s shop window. Within 10 seconds (or less) from landing on your website, customers will make the decision to continue to browse, or to exit and look at another website. Read our 7 key elements for good website design.
Website Navigation & SEO
in Search Engine Optimisation, SEO Services Wellington, WebsitesYou may think website navigation is a standard and simple thing to do for all businesses. If you have a standard 10 page website with just the standard page topics, then it really is straightforward, e.g. Home, About Us, Our Services, Contact Us etc.
However, if you are selling a range of products and/or services, and have a number of category headings, a lot more thought should go into your website navigation. Learn more…